First impressions count. When someone hears about your small business, chances are, the first thing they do is Google to find your website. If you don’t have a website, or have a poorly constructed and outdated website, you might have lost yourself a customer.
Not all websites are created equal. Some are outdated, poorly constructed, and aren’t mobile friendly. Chances are, you need a website update.
When deciding what kind of content management system (CMS) to use, there are many things to consider. WordPress is the most popular CMS available today and makes a great choice for a small business website.
Keep reading to learn more about the benefits of WordPress and the advantages it can offer you and your business.
Top 5 Benefits of WordPress
A website is necessary for a small business to succeed. You want people to check out your website and then come to your restaurant or store, hire you for your services, or buy whatever product you are selling.
If people click on your website and find information from years ago, incorrect hours or contact information, or nothing at all, they are unlikely to even check out your business. This is obviously not what you want.
Using WordPress, you can build a simple yet functional website that is welcoming, user-friendly, and draws people your business.
1. WordPress is SEO-Ready
The way that WordPress structures its code and pages is SEO-friendly. This makes it easy for your pages, posts, and images to be found using search engines. This can help to increase your site ranking and bring more visitors to your site.
Google executives even recommend WordPress for business sites.
2. Responsive Web Design
In 2018, having a website that is responsive to different devices is necessary. Customers should be able to view your website on their computer, smartphone, or tablet. Your website should be viewed seamlessly from device to device.
3. It Allows For Social Media Integration
With WordPress, you can integrate all of your social media accounts. Gone are the days of logging into each of your accounts individually to post that you have new content on your website. Twitter, Facebook, LinkedIn, and Instagram can all be integrated into your WordPress site.
4. Built-In Security Features
Professional web designers and developers can help you fortify the security of your website, making it impossible for hackers to break into. Traditional websites often don’t have the security features that WordPress sites have.
5. Huge Variety of Plugins Available
Plugins allow you to add different features to your website without knowing how to code. Social media sharing, email sign-ups, photo and post sharing, and more is available. In fact, there are over 10,000 different plugins available for WordPress sites.
The Bottom Line
A website is vital for business success. In 2018 and beyond, your business is irrelevant if you don’t have a website. There’s no excuse to not have a useful and updated website. Professional web designers
Our experts can help you build a site that is functional, responsive, and has everything that your clients are looking for. Don’t go another day with an outdated website; contact us today to see what services we can offer you and your business.